The refreshing thing about this otherwise formulaic romantic comedy is that writer-director Tom Gormican gives the verbal humor some rhythm, shooting many of the dialogue-driven scenes in long takes so they develop a pleasing ebb and flow.
A moderately smart movie would have pushed back against the formula. That Awkward Moment simply mistakes being obnoxious for being clever.
The movie's ideas about relationships would've felt middle-of-the-road in the '80s, and its big epiphany moments (Guys can fall in love, too!) are shallow enough to make you long for the comparatively profound rom-com oeuvre of Kate Hudson.
First-time writer-director Tom Gormican keeps the dialogue moving at a rapid pace, which doesn't obscure the fact that most of what is said is dopey and witless.
Only a sociopath would behave this carelessly, and as such, That Awkward Moment makes for an interesting study in abnormal criminal behavior.
Take three horny guys, all twentysomethings, mix with a plot that was old last century, and serve to an audience so desperate toilet gags they might forgive a movie wired only with clich�s.
Might be more aptly titled Those Awkward 94 Minutes.
If comedy is in the details, that is where "That Awkward Moment" falls short, with its plethora of plot holes and lapses in logic.
"That Awkward Moment" wants to be part "American Pie" and part "Swingers." It doesn't get there, but thanks to its cast, watching it try has its moments.